CASE STUDIES
THE RESULTS
DON’T LIE.
Different brands. Different challenges. Measurable results across paid social and paid search.
Increase in managed ad spend in just over a year
Pip Pop Post had a strong product and real market potential — but an ad account that lacked the infrastructure to unlock it. No reliable con...
Paid media
Full-Funnel Strategy
Creative Testing
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ROAS improvement after BPM takeover
Cacao & Cardamom is a luxury chocolatier with a premium e-commerce presence. When BPM took over Meta Ads management, the account had hit a R...
Paid media
Creative Strategy
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Increase in managed ad spend — with ROAS up, not down
Drip EZ is an e-commerce brand with strong product-market fit and the ambition to scale. BPM took over Meta Ads in late 2024 and proved some...
Paid media
Creative
Organic Social
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Reduction in cost-per-lead
Freedom Practice Coaching came to BPM with a fragmented Meta Ads account, inconsistent spend, and a cost-per-lead that was limiting their ab...
Paid media
Lead Generation
Funnel Strategy
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CTR improvement through creative-led strategy
Poppy & Pine is a boutique e-commerce brand that had solid baseline performance but couldn't break through a growth ceiling. BPM's creative-...
Paid media
Creative Strategy
Performance Marketing
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ROAS improvement in a specialized niche market
Integral Truck operates in a highly specialized corner of the trucking industry — exactly the kind of niche where most agencies struggle. BP...
Paid media
Niche Targeting
Creative
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Google Ads Case Studies
1,277%
Reported Google Ads return on ad spend
Portals Parfums brings a distinctive creative identity to fragrance. BPM managed a Google Ads program spanning search, product promotion, and video-led discovery, recording 1,277% reported ROAS from January through September.
+21%
Year-over-year growth in reported conversion value
Cacao & Cardamom’s artisan chocolates serve personal, seasonal, and corporate gifting occasions. BPM managed a Google Ads program organized around those shopping intentions, with reported conversion value growing 21% year…
36%
Reduction in average cost per click
True Nutrition’s product range gives shoppers choices across protein products and custom blends. Under BPM’s management, its Google Ads program generated 43% more clicks year over year while average cost…
+71%
Improvement in reported ROAS
Sweet Honey’s Google Ads program became more efficient under BPM’s management, with reported return on ad spend improving 71% and cost per conversion falling 39% year over year.
+245%
Growth in reported conversion value
Poppy & Pine’s Google Ads program grew under BPM’s management, with reported conversion value increasing 245% and return on ad spend improving 56% year over year.
+37%
Growth in reported conversion value
Karen Adams Designs grew its Google Ads purchase results under BPM’s management, with purchases up 36% and reported conversion value increasing 37% year over year.
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