Video heavy
3 video ad edits + 1 hook iteration
3 × 3 points + 1 × 1 point = 10 pointsTurn existing footage into three edits, then test an alternate opening on one of them.
Request video heavy →
Best Practice Media · Creative Boost
More statics. More video edits. More hooks to test. Build the extra creative your Black Friday, Cyber Monday and holiday campaigns need with a flexible add-on for current BPM clients.
Best Practice Media’s BFCM Creative Boost gives you 10 creative points to mix across ad graphics, AI creative, video edits and iterations. Your account manager helps match the mix to your campaign.
Request my Creative Boost →Choose your starting point
Each mix uses the same 10-point package. Bring your campaign goal, offer and existing assets; we’ll help you choose.
3 video ad edits + 1 hook iteration
3 × 3 points + 1 × 1 point = 10 pointsTurn existing footage into three edits, then test an alternate opening on one of them.
Request video heavy →2 video ad edits + 2 iterations + 2 statics
2 × 3 points + 2 × 1 point + 2 × 1 point = 10 pointsCombine edited video, variations and offer graphics for your planned placements.
Request the mix →6 statics, GIFs or carousels + 2 AI creatives
6 × 1 point + 2 × 2 points = 10 pointsBuild a rotation of promotion graphics with two AI creative assets tailored to your brand.
Request static heavy →| Service | What’s included | Points |
|---|---|---|
| Static, GIF or carousel ad | A single-format ad graphic built for your planned placement. | 1 |
| AI creative | An AI-generated ad visual built for your brand. | 2 |
| Video ad edit | An edit of your existing content, including scripting, voiceover and text overlays. | 3 |
| Video iteration | A variation of the same video: a new hook, refreshed text or an updated cut. | 1 |
Explore examples of BPM’s creative work, then discuss which formats make sense for your brand and holiday offer.
Portfolio examples illustrate creative formats; your package is briefed for your own brand and campaign.
View BPM’s creative portfolio ↗ · Explore our creative services →
Let’s build your holiday creative
Tell us your preferred mix and when you need it. Your BPM account manager will confirm eligibility, scope, the assets needed and delivery timing before booking.
Already talking with your account manager? You can request the package directly with them.
BFCM means Black Friday and Cyber Monday. BFCM ad creative includes the graphics, videos and message variations used to communicate a brand’s holiday promotions. BPM’s Creative Boost adds production support to an existing client relationship.
The 10-point, $850 package is an add-on for current Best Practice Media clients. If you’re new to BPM, use the separate inquiry link below to discuss a holiday creative project and its scope.
Yes. The three examples are starting points. Your account manager can help combine the listed services within 10 points based on your campaign needs.
The listed video edit uses your existing content. New filming, creator sourcing or additional production needs should be discussed separately before booking.
Your account manager confirms a delivery schedule based on your brief, usable assets, approvals and team capacity. Submit your needed-by date early; submitting a request does not reserve a production slot or guarantee pre-BFCM delivery.
Confirm the point-use window with your account manager before booking. This page does not set a universal point-expiration date.
This package covers the listed creative production. Any media spend, campaign management or services beyond that scope should be confirmed under your existing agreement or a separate proposal.
Ask your account manager about additional packages. They will confirm production capacity, scope and pricing before booking.